The new Rolla collection dropped at Highpoint’s General Pants on Monday – both collection and campaign are fire. The new collection features 90’s inspired striped desert shirts, straight overalls and of course their signature high waisted denim. Their campaigns features the Swedish, twin sister magical duo Say Lou Lou shot by Contemporary photog, Henrik Purienne in a dreamy Hollywood Hills home.
The collection is classic, laid back like Say Lou Lou with an aesthetic that makes feels like a walk to the beach on a quiet summer morning. Check the campaign shots and shop the new collection at Highpoint.